Rouen

By the late 80s, the system was saturated and the city needed to create an efficient mode of transportation to better serve Rouen's left bank and downtown area. In 1990, the greater Rouen launched a concession tender to build and finance a "metro-style" light rail system and operate its integrated network. It was awarded to the concession holder Sometrar, which outsourced its operation to TCAR, the network's historical operator.

• Manage the light rail system in integration with other transportation services such as BRT, buses, taxi lines and services for customers with special needs through optimized connections, management of disruptions and passenger information.
• Maintain the light rail system and its stations.
• Advise the Transit Authority about the replacement of rolling stock and major infrastructure maintenance.

Veolia Transdev fully owns the concession-holder company and commits to a high level of annual ridership every five years.

• A single control center manages three modes of transport, light rail, BRT and buses, involving totally different technologies.
• Introduction in January 2009 of a fleet of 350 bicycles, including flexible rental plans and a selection of electric bikes. TCAR also provides maintenance and cycle safety initiatives.
• With more than two kilometers of underground routes, Veolia Transdev offers professionalism and a high level of technical expertise: all new drivers receive three weeks of training.
  Passengers gave them a score of 8/10 for their driving skills and their ability to handle unexpected situations.

• Veolia Transdev is proactive about improving customers' experience: improving passenger capacity and layout on board, by studying new vehicle design.
• Optimized connections: a partnership with the French national railway operator, is on the way to improve the connections between light rail systems and regional trains.
• Simplified and easy-to-understand fare structure
• Cutting edge passenger website featuring personalized space for topping up subscriptions, access to loyalty programs.
• Contactless integrated ticketing system.

In January 2010, TCAR launched a set of new functions to the website www.tcar.fr. A year later: 2.6 million visits, of which 171,000 on the move with mobile Internet. Nearly 6,000 purchases have been made online and 200,000 alerts have been sent to passengers by email or SMS according to their choice.